Local Marketing Manager


Burton-on-Trent, GB

Etex are seeking Local Marketing Manager to join the Exteriors, Equitone Division!

Location: Burton on Trent - At Etex we embrace the new world of hybrid and remote working

Competitive Salary Depending on Experience

We are seeking a strong, innovative marketing professional with a genuine interest in Architecture!

What you’ll do:

Key Responsibilities include but are not limited to –

  • Representing the local market with the Equitone tribe, working in collaboration to define marketing priorities and activities
  • Leading and developing any local direct report teammates, acting as a role model and in accordance with the Etex Leadership Principles and Values
  • Being responsible for all Equitone marketing on a local level, keeping the Country Manager and local team updated and always informed
  • Agree the local Equitone marketing priorities in line with the regional priorities
  • Co-creating and delivering Equitone campaigns and activities to raise brand awareness and demand generation within the local market
  • Engaging with the relevant agreed marketing campaigns providing both copywriting and proofreading
  • Creating digital marketing content for the website, landing page, social media, E-mail marketing etc
  • Gain in depth knowledge of the Architectural Façade market to identify campaign messages
  • Monitor local market trends and competitor activity
  • Building strong relationships with the Equitone sales, product management, supply chain, and customer services teams
  • Analyse, evaluate, and monitor campaign activities measuring performance and ROI


What you’ll bring:

  • You will have a proven understanding of marketing strategy and tactics through application of marketing mix and principles
  • You can demonstrate previous experience of working in teams and in collaboration with sales
  • You will possess exceptional communication skills
  • You will have a proven background in developing literature and supporting materials, providing copy as a key part of this position is to generate as well as market content
  • You will have a recognised marketing qualification


It would be an advantage, but is not essential, if you also have:

  • Experience of working within a matrix organisation
  • Experience in building materials/architectural background

Who you’ll work with:

At Etex we believe that it’s not about who I report to, or who reports to me. It’s about who I can help and who can help me. As the Local Marketing Manager, your expertise means that you will be a valued member of the Equitone Marketing Team.  In addition to your direct team, you will have regular connections with the Equitone Sales, Product Management, Supply Chain, and Customer Service teams.


Why work with Etex?

At Etex, we might be leaders in modern, sustainable construction, but our people are our priority. We care about our teammates, and they feel it. We are driven by a core set of values that permeates through everything we do. A passion for excellence drives us. Through dedication, innovation and adherence to the highest standards, we deliver the very best quality to our partners and customers. 

We connect and care about those around us. We nurture teamwork, communities, partnerships and new ways of working, placing the highest importance on the safety and working environment of our people. When we combine these two elements, we are able to pioneer to lead. We actively seek to outperform and act as a leader in our ever-changing sector. We harness the power of sustainable construction and take responsibility for the impact our people, our operations and our legacy make on the world.

We make a positive human impact – motivated by changing people’s lives, improving the future of our planet and over-delivering for our customers.

Etex is a place for people who want to inspire change and build inspiring ways of living.



What we offer

  • Competitive Salary
  • 9% total pension (3% input from you, 6% input from us)
  • Performance based annual salary reviews and bonus
  • Free and confidential employee assistance program
  • Cycle to work scheme
  • Free car parking
  • 26 days holiday