Digital Marketing - Digital Analyst

Location: 

Kapelle-op-den-Bos, BE

Job Title:  Digital Marketing-Digital Analyst

Etex Group with headquarters in Brussels is a leading industrial group, specialized in production and marketing of high-quality building materials and solutions. As international top player, with more than 13.000 employees, Etex is active in 42 countries withing several commercial brands.

At Etex, our purpose is to inspire new ways of living. By joining Etex, you won’t just be joining an international leader, you will inspire people around the world to build living spaces that are ever safer, more sustainable, smarter and beautiful. You’ll be joining a company who wants to inspire change.

Our Global Web Analytics team is on a mission to provide world-class analytics services for the bigger Etex digital community operating in more than 40 countries. We strive for excellence all the way from data collection, data modelling to delivering insights and realizing the value of data.

We are looking for a passionate Digital Analyst to join our Web Analytics team. It is an exciting opportunity to work with large-scale analytics solutions; and using which to uncover customer, product, and operational insights. In this role you will contribute to team’s effort by creating/maintaining dashboards, performing deep-dive analyses and communicating actionable insights to stakeholders. You will also be able to work with different types of data, be it quantitative or qualitative to uncover opportunities and derive recommendations for improvements.

 

Key Responsibilities

 

Roles and responsibilities

 Stakeholder Satisfaction:

  • Manage service requests and ensure fulfilment within specified SLAs
  • Monitor the effectiveness of analytics implementation strategies
  • Ensure stakeholders are well-informed of implementation progress and manage expectations.
  • Promote digital analytics across the company
  •  KPI : number of fulfilled service requests + Internal Survey

Collaboration and Communication

  •  Be able to communicate data-driven recommendations effectively.
  • Keeping teammates informed through team stand-ups and meetings.
  • Align own work with team through collaborative workplace tools.

 

Quality of Analytics:

  • Translate Business Requirements in technical specifications for the tagging by understanding the business needs.
  • Prepare tracking requirements that represents business needs and to be implemented by our IT department
  • Be able to explain technical topics to IT & Business colleagues
  • Monitor and test data collection is implemented as per specification
  • Report any data quality issues to teammates; and accuracy in tracking in GA4/PowerBI

 

 

 

 

 

 

Our ideal teammate should ideally have:

  • Experience with using any web analytics solution (Google Analytics, Adobe Analytics..)
  • Experience with of any web tagging management solution like Google Tag Manager.
  • Experience with dashboarding tools such as Power BI, Tableau or Looker Studio (ability to create dashboards).
  • Knowledge of Data Modelling (data ingestion in a data leek)
  • Basic knowledge of SQL is a plus
  • Strong analytical skills with affinity of data analysis (statistical methods is considered as a plus).
  • Be perfectionist and detailed oriented
  • Customer focus mindset – always make it easy and user friendly for the customers
  • Ability to work independently and cohesively as a team player
  • Proactive communicator, excellent written and verbal communication skills in English
  • Minimum 2 years’ experience working in a similar role.

About the role

About you

Benefits of working at Etex